Steroid Testing in the Workplace?

January 18, 2008 at 1:57 pm Leave a comment

By Ben

As Roger Clemens showed everyone on 60 Minutes, steroids are a major issue in sports, and people will probably be fighting over acquisitions and testing for at least the next decade. In a brilliant move, Southwest Airlines decided to capitalize on the hot news topic, putting out a series of great commercials about “productivity enhancers”. Maybe this poor business man can have a sit-down interview with Mike Wallace next to declare his innocence.

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Entry filed under: Branding & Advertising, Entertainment Technology, Mainstream media, Public relations. Tags: , , , .

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